Effortless Elegance: Creating Our Custom Runway Hair Look in Partnership with Shark Beauty

Hair Director Madison Voloshin set the tone for the Resort 26 Impression Australian Fashion Week Runway with fresh interpretations of our signature undone elegance. Reflecting the light, natural movement of the season, official hair partner Shark Beauty was used by Madison and his team to create a series of custom looks.

“The energy of the hair looks we’re creating is all about being effortlessly done and lived-in, yet still polished.”

- Madison Voloshin, Hair Director

Beachy Waves

Refined and contemporary with fluid, tumbling textures, the look emulates the beauty of the elements: wind-swept, sun-kissed and shining. Hair artists introduced texture and volume with the Shark FlexStyle Air Styling & Drying System, with four versatile attachments and three airflow settings, allowing for bouncy, effortless movement and smooth, elongated lines.

Natural Beauty

Natural hair was celebrated with soft enhancements, braiding and moisture, achieved with the DefrizzFast Diffuser attachment on the Shark SpeedStyle Rapid Gloss Finisher & High-Velocity Dryer. Halos of spiralling curls were finished with a luxurious sheen using the Auto-Wrap Curling attachment on the Shark FlexStyle Air Styling & Drying System.  Halos of spiralling curls were finished with a luxurious sheen using the SharkSpeedStyle Rapid Gloss Finisher & High-Velocity Hair Dryer.

Effortless Cool

Model’s artfully tousled locks embodied our brand’s dedication to effortless, raw beauty amplified with the Shark FlexStyle and Shark SpeedStyle.

Modern Sophistication

A classic addition to the Resort 26 showcase, chic buns introduced a timeless air of beauty in synergy with the collection’s explorations of soft, enduring femininity. Polished and put together with lived-in undertones, hair was twisted into low buns and sleek, ballerina formations.

“Working with Madison and Shark Beauty, it’s beautiful to see the technical precision of the tools, combined with Madison’s skill, allowing us to build a look – and then deconstruct it – to create a beautifully effortless result. The hair direction for the show is all about enhancing the raw beauty of each model.”

- Edwina Forest, Aje Co-Founder